You Snooze You Lose


Hitting snooze just got a little more interesting thanks to Sfera’s alarm clock. It hangs over the bed while you slumber and kicks into action when it’s time to wake up. If you want to snooze, you’ve got to reach up and tap the clock to effectively ‘hit snooze’. Then the clock physically rises a bit higher towards the ceiling, making you work a little harder to stay in bed. Eventually, the clock retracts all the way up and you physically have to get out of bed – a job annoyingly well done.


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